Concern Daimler refused to buy Aston Martin

December 30, 2014 at 20:30

Daimler AG is not going to completely absorb the British sports car manufacturer Aston Martin. CEO of the German company Dieter Zetsche, the main reason for this decision is a huge difference between the two companies.
According to a top manager, Daimler sells annually more than one million cars Mercedes-Benz, and the British, in turn, in the same period of time realize about 4 thousand sports car. “I do not think we will be able to sell more cars Aston Martin», – noted Zetsche.

Recall that in early August it became known that the German carmaker Daimler has increased its stake in Aston Martin from 1% to 5%. The deal was concluded in the framework of an agreement for the supply of the British brand of engines and chassis Mercedes-Benz. After that, it was reported that Daimler is actively discussing plans for the complete absorption of Aston Martin.

Daimler  Aston Martin pics

Daimler Aston Martin picture

However, according to unofficial data, the part of the leadership group decided that the acquisition of the automaker is unnecessary risk.

2014 Aston Martin Vanquish pics

2014 Aston Martin Vanquish picture

Currently, 35% of the company is owned by the British automaker London InvestIndustrial Company. In 2012, it bought a stake in Aston Martin in Kuwait Investment Group Investment Dar. Kuwaitis have retained a certain number of shares of the company, however, exactly how much – is not known. In addition, a certain percentage of shares are owned by the other Aston Martin Kuwaiti investment company – Adeem Investment.

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